The Punchbowl Trends Blog
Marketing insights from the leading celebrations site for moms
Free insights on marketing to moms!
About Us
The Punchbowl Trends blog provides marketers and agencies with valuable data on the $38 billion celebrations industry so they can effectively reach an influential audience: moms.
Categories
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5 Top Facebook Contests for Moms This Year (So Far)
June 01, 2020 · in Content MarketingWith a growing number of moms on social media – especially on Facebook – contests are an effective marketing strategy for brands to increase awareness, gain fans, and boost engagement.
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The Merry Business of Holiday Parties
October 23, 2017 · in Content MarketingHoliday parties represent big business for brands.This infographic highlights valuable consumer trends around holiday parties to help brands reach more party hosts and guests at just the right moment to influence holiday purchase decisions.
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Make Your Brand Irresistible to Moms Through Personalization
March 24, 2015 · in Content MarketingIn today’s consumer market, there is an increased demand for personalization of brands’ interactions with moms – as well as the products, services, and content they provide. Consumers, especially moms, expect the best.
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5 Things Moms Want to Stop Hearing From Brands
October 15, 2014 · in Content MarketingFor decades, brands have grouped moms together as a single target audience and have assumed that they all think the same way, feel the same way and go through the same things. In today’s society, this is simply not the case. Moms want to stop being generalized by brands and advertisers, and instead be thought of as having unique perspectives, experiences, likes and dislikes.
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