Our audience visits Punchbowl early and often to plan celebrations for such occasions as birthdays, baby showers, and holidays. Punchbowl is their go-to site for keeping track of important birthdays and anniversaries as well as for sending beautiful digital greeting cards for all occasions.
Punchbowl has experienced 50% traffic growth year over year.
Family events like birthdays and holidays make up more than half of the events planned on the site.
Our users spend a lot of time on the site. The site's party planning workflow guides the user through all of the steps of planning a party and solves common problems along the way. Users are engaged in the process and spend a significant amount of time on the site before, during, and after their event.
Jennifer used Punchbowl to plan her son's 7th birthday. She especially liked the ability to easily keep track of guests and edit their responses so she could have an accurate head count for the party!
Jaime prides herself on her
card-sending etiquette and loves to send timely cards for birthdays, anniversaries, and other occasions. She frequently sends digital cards to family and friends.
Sarah has used Punchbowl for both formal and informal events as well as for digital cards. She likes that the site is easy to use and keeps her organized. She also says, "it's a time-saver!"