Real Simple Partners with Punchbowl
December 5, 2011This post was written by Matt Douglas, Founder & CEO, @mattdouglas
Over the last few years Punchbowl has partnered with several media and retail companies, including Oriental Trading Company, 1-800-FLOWERS, and Lifetime. I’m very pleased to announce our latest partnership: Punchbowl has signed a technology-licensing agreement with RealSimple.com. This is a substantial deal for both companies, and enables RealSimple.com users to send and receive Digital Greeting Cards. We’re excited to bring our digital cards to Real Simple users in time for the holiday season.
Here’s the full announcement:
Real Simple Partners with Punchbowl to Offer Free Digital Greetings
Framingham, MA, December 2, 2011 – Today, Punchbowl.com, the leader in start to finish party planning and digital greeting cards, announced a technology-licensing agreement with best-selling women’s lifestyle brand Real Simple. The partnership will allow RealSimple.com users to send beautiful, free digital greeting cards for all occasions. Financial terms of the deal were not disclosed.
“We’re excited to add Real Simple as one of our key partners,” said Matt Douglas, CEO, Punchbowl. “The brand wanted to offer their customers a best-in-class digital cards service, and we were able to deliver with our new Digital Greeting Cards technology.”
Digital Greeting Cards on RealSimple.com offer the ability to send thoughtful well-wishes online that have the look and feel of a traditional paper card. They are a suitable alternative to traditional greeting cards complete with attractive folded designs, matching envelopes, realistic postmarks, and the complete mail-opening experience. Additionally, cards can be personalized with accents such as envelope liners, custom postage, and rubber stamps. Digital Greeting Cards are ideal for birthdays, special occasions, life milestones and holidays such as Christmas and New Year’s.
“Partnering with Punchbowl was a natural fit for Real Simple,” said Shannon King, General Manager, RealSimple.com. “Readers turn to Real Simple for inspiring ideas and practical solutions particularly around holidays and entertaining this time of year, and Punchbowl provides a premium Digital Greeting Card service which we feel fits perfectly within that strategy.”
Punchbowl has received critical acclaim and industry recognition for its usability and simplicity. The award-winning site is a leading destination for start to finish party planning and digital greeting cards. In addition to Real Simple, Punchbowl has several other licensing agreements in place with leading media and retail companies.
To send free Digital Greeting Cards on Real Simple, visit: https://greetingcards.realsimple.com
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